Start Up
Gro Club’s Ride to Digital Success
Gro Club, a cycle subscription startup, partnered with us to build their digital ecosystem from scratch. As their app development company, we created a Shopify site for easy subscriptions, a custom web app for efficient order management, and a mobile app that lets customers manage their rentals, track subscriptions, and participate in referrals. This integrated platform enhanced the user experience, streamlined operations, and boosted customer acquisition.
Objective :
- Our goal was to create a comprehensive digital platform that could grow with Gro Club’s business. We set out to:
- Build a Shopify website to manage subscriptions and orders.
- Develop a custom web app to handle order data in real-time via Shopify integration.
- Create a mobile app where subscribers could manage their rentals, track their cycle periods, and engage with a referral system.
- Provide a back-end CRM for Gro Club to manage orders, services, and inventory with ease.
Meet Gro Club
Gro Club isn’t just another rental service—its mission is to make parenting easier and greener! They rent out eco-friendly cycles via a subscription model, helping families stay active while reducing their carbon footprint. But, as their customer base grew, they needed a comprehensive digital solution to manage subscriptions, orders, and customer engagement.
That’s where we, their trusty mobile app developer and web app developer, pedaled in!
Brand Hiccups
Gro Club’s growing popularity meant their digital infrastructure had to keep up. Their basic system wasn’t built to handle the increasing number of subscriptions and service requests. They needed:
- A user-friendly website to make subscriptions easy.
- An order management system that could seamlessly integrate with Shopify.
- A mobile app to let users track subscriptions, request services, and spread the word via referrals.
Strategy
To make it all happen, we broke the project into three core pieces:
- Shopify Integration : Building a sleek Shopify-based website that made subscriptions a breeze.
- Custom Web Application : Syncing the website with a custom-built web app to handle orders in real time.
- Mobile App : Designing a mobile app for customers to easily manage their subscriptions, check payment cycles, and submit service requests, plus a referral program to drive organic growth.
The Solution
We created an integrated, digital platform that turbocharged Gro Club’s business. Here’s how:
- Shopify Website: A clean, user-friendly site where customers could subscribe to cycle rentals with ease.
- Custom Web App: We used Shopify webhooks to sync orders with a custom-built web application. This system ensures that incoming orders are processed in real time, reducing manual admin work.
- Mobile App: The mobile app became Gro Club’s secret weapon, allowing subscribers to track their subscription, request services, and participate in a built-in referral program. Now, users could manage their entire rental experience from their phone!
- Referral System: The app also empowered customers to refer friends and earn rewards, boosting Gro Club’s customer base organically.
CRM Dashboard: We built a custom CRM to manage everything from orders to service requests, inventory, and customer engagement, allowing the Gro Club team to stay on top of their growing business.
Impact we are creating
- Smooth User Experience: The new website and mobile app made managing subscriptions and services effortless, improving customer satisfaction.
- Real-Time Order Processing: The Shopify integration with the web app reduced manual work and sped up operations.
- Customer Acquisition Boost: Thanks to the referral system in the mobile app, Gro Club’s customers became their biggest brand ambassadors, driving new business growth.
- Streamlined Operations: The custom-built CRM made managing orders, inventory, and service requests a breeze, giving the Gro Club team more time to focus on growth.
- Business Scalability: With an integrated digital ecosystem in place, Gro Club is set up for future expansion, with a system that can handle a growing customer base.
With a custom-built digital platform, Gro Club is now pedaling smoothly toward success! As their app development company, we’re proud to have helped them roll out a more efficient, engaging, and scalable subscription service.
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Our association with Shloka Concepts started just before Gro Club was born. We always credit Team Shloka for getting us off the ground. Since late 2021, Team Shloka has worked relentlessly with Gro Club on our Shopify storefront and Gro ERP which is the backbone of our subscription service. The journey was filled with challenges and discoveries that the team traversed with us. In that sense, I would credit Team Shloka to be our Sherpas in the journey.
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